Generative AI for Video and Motion Graphics Workflows

As video production and motion design evolve, generative AI is becoming an essential partner in the creative workflow. Understanding how to leverage these tools ethically and effectively can drastically reduce production time and inspire unique visual styles. This text-based course guides you through the foundational concepts of generative AI and demonstrates how to apply them to video editing and motion graphics. You will discover how to generate assets, extend backgrounds, automate tedious tasks, and enhance your projects using modern AI techniques alongside industry-standard tools like After Effects, Premiere Pro, Photoshop, and Illustrator. What you'll learn: - Understand the fundamental concepts of generative AI, text-to-video, and image-to-video models. - Apply advanced prompt engineering techniques to generate high-quality visual assets and textures. - Integrate AI-generated content seamlessly into After Effects and Premiere Pro workflows. - Master AI-assisted editing techniques such as automated rotoscoping, smart upscaling, and style transfer. - Navigate ethical considerations, copyright basics, and workflow efficiency when using AI in professional projects. The course begins with essential AI terminology and foundational concepts before moving into practical, step-by-step written guides for asset generation and integration. You will explore real-world scenarios, learning how to combine traditional motion design principles with cutting-edge AI capabilities through clear written explanations and text-based exercises. This course is designed for aspiring video editors, motion designers, and creative professionals who want to adopt AI tools. No prior AI experience is required, though a basic familiarity with video editing concepts is helpful. Start reading today to transform your creative workflow with the power of generative AI.