تحسين محركات البحث الحديث: تحسين البحث في غوغل وبرامج الماجستير في القانون

With the rise of AI-powered search, traditional SEO is changing rapidly. To stay visible online, you must optimize your content not just for classic search engines, but also for modern Large Language Models (LLMs) that answer user queries directly. This text-based course guides you through the foundational and modern strategies of Search Engine Optimization. You will learn how to structure your website, conduct effective keyword research, and format your content so that both Google's crawlers and AI search engine can easily find, understand, and recommend your brand. What you'll learn: 1. Understand the core principles of search engine crawling, indexing, and ranking algorithms. 2. Conduct keyword research that targets modern user search intent and semantic queries. 3. Optimize on-page elements, including metadata, headers, and structured schema markup. 4. Adapt your content strategy for Generative Engine Otimiz (GEO) to be cited by LLMs.