AI Video Generation for Small Business Marketing

Marketing your small business requires engaging content, but producing professional promotional materials can be time-consuming and expensive. Artificial intelligence now allows entrepreneurs to generate high-quality marketing assets from simple text instructions. This foundational course teaches you how to leverage generative AI tools to transform your marketing ideas into complete promotional campaigns. You will learn the entire written workflow, from brainstorming and scriptwriting to generating visual assets and structuring your final content. What you'll learn: • Understand the basic terminology and capabilities of modern generative AI tools. • Write effective prompts to generate compelling scripts and marketing copy. • Apply prompt engineering basics to maintain consistent brand messaging and visual styles. • Generate storyboards and visual concepts using text-to-image and text-to-video AI generators. • Structure and assemble AI-generated assets into cohesive promotional campaigns. • Practice integrating AI content workflows into your daily small business marketing strategy. The course begins with an introduction to key AI terminology and foundational concepts before moving into practical, text-based guides on scripting, prompting, and asset generation. Step-by-step written exercises will guide you through building a complete promotional workflow from scratch. Designed specifically for beginners, entrepreneurs, and small business owners, this course requires no prior experience in AI or professional content production. Start reading today to unlock the power of generative AI for your business marketing.