Generative AI for Entrepreneurs: Strategy and Marketing — WalkSelf
4.5 (15) ⏱ 2h 36m 📚 26 lessons 🎧 Audio version

Generative AI for Entrepreneurs: Strategy and Marketing

Discover how to use artificial intelligence to draft business plans, validate ideas, and streamline your marketing efforts without prior technical experience.

  • 💬 AI instructor
    Ask about any lesson and get a clear answer instantly, anytime.
  • 🕐 Start anytime
    No schedules or deadlines — learn at your own pace, whenever suits you.
  • 🌐 In English
    Lessons, tasks and certificate — all fully in your language.

About this course

Running a business requires wearing many hats, but modern artificial intelligence can lighten the load. Generative AI is transforming how founders approach strategy, planning, and growth. In this text-based course, you will learn how to integrate AI into your daily entrepreneurial workflow. Starting with foundational AI concepts and essential terminology, you will discover how to craft precise prompts to generate business plans, analyze market hypotheses, and design marketing campaigns. What you will learn: • Understand the core mechanics of generative AI and large language models • Apply prompt engineering techniques to get accurate, tailored business insights • Create comprehensive business plans and operational workflows using AI assistance • Test market hypotheses and analyze competitor landscapes through structured queries • Design effective marketing strategies and generate high-quality promotional copy • Practice data privacy and security fundamentals when using AI for business operations The material flows from basic AI definitions to practical business applications, guiding you through written exercises and real-world prompt examples. You will read through step-by-step methodologies to build a robust AI toolkit for your enterprise. This course is designed for beginner entrepreneurs, managers, and small business owners with no prior technical or programming background. Start reading today to unlock the power of AI and accelerate your business growth.

What you'll get

  • 📜 Certificate of completion
    Add it to your LinkedIn profile
  • 💬 Personal AI tutor
    Stuck on a lesson? Ask your built-in tutor anything, any time.
  • 🎧 Audio version included
    Learn on the go — no screen needed
  • ♾️ Lifetime access
    Come back anytime, no expiry
  • 📱 Phone or computer
    Works anywhere, any device
  • 💸 14-day refund
    No questions asked
  • Short & focused
    2h 36m of practical content

Reviews (15)

Lê Văn Thọ VN
★ 4 · August 4, 2026

Khóa học hướng dẫn khá chi tiết cách dùng AI để viết kế hoạch kinh doanh, chỉ tiếc phần marketing hơi lướt nhanh.

Anna Müller AT Verified learner
★ 4 · August 2, 2026

Ich hatte schon einige Kurse zu KI-Tools ausprobiert, aber dieser hier verbindet sie tatsächlich mit unternehmerischem Denken statt nur Prompts aneinanderzureihen. Besonders der Teil zur Validierung von Geschäftsideen mit KI-gestützten Umfragen hat mir konkret weitergeholfen. Der Dozent erklärt ruhig und mit vielen Beispielen aus echten Startups, was das Ganze greifbar macht. Etwas mehr Tiefe bei den Marketing-Automatisierungstools hätte ich mir trotzdem gewünscht, da dieser Abschnitt recht kurz ausfällt. Insgesamt aber ein Kurs, den ich tatsächlich für meinen eigenen Businessplan genutzt habe.

Fitriani Rahman ID
★ 4 · July 31, 2026

Materinya bagus soal pakai AI buat susun business plan, cuma bagian pemasaran rasanya agak terburu-buru.

신민서 KR
★ 5 · July 30, 2026

AI로 사업계획 짜는 법을 제대로 배웠어요.

วีระชัย สว่างศรี TH Verified learner
★ 5 · July 25, 2026

คอร์สนี้สอนใช้ AI เขียนแผนธุรกิจและทดสอบไอเดียได้จริง เข้าใจง่ายมากสำหรับคนเริ่มต้นทำธุรกิจ

Daniel Kim KE
★ 5 · July 17, 2026

This course walked me through using AI to draft an actual business plan for my side project, and the marketing validation exercises were genuinely useful.

Raphaël Lefevre LU Verified learner
★ 5 · July 16, 2026

Parfait pour lancer son business plan avec l'IA.

สมศักดิ์ คงมั่น TH Verified learner
★ 5 · July 16, 2026

เรียนจบคอร์สนี้แล้วได้แผนธุรกิจฉบับร่างที่เอาไปใช้ต่อยอดได้จริง ไม่ใช่แค่ทฤษฎีลอยๆ ส่วนที่ชอบที่สุดคือการใช้ AI ช่วยตรวจสอบไอเดียก่อนลงมือทำ ประหยัดเวลาไปเยอะมาก ผู้สอนอธิบายเป็นขั้นตอนชัดเจน ตามทำตามได้ไม่หลง

Sofia Esposito IT Verified learner
★ 4 · June 21, 2026

Mi sono iscritta pensando fosse un corso generico sull'IA, invece è molto pratico: si passa dalla generazione di un business plan vero e proprio alla validazione dell'idea con test di mercato simulati. Le lezioni sulla scrittura dei prompt per il marketing mi hanno aperto gli occhi su strumenti che uso ogni giorno senza sfruttarli davvero. Il ritmo è abbastanza sostenuto e in un paio di sezioni avrei voluto più esempi pratici prima di passare oltre. Nel complesso però esco con un piano concreto per la mia piccola attività e non solo teoria.

Andrea Fontana IT Verified learner
★ 4 · June 20, 2026

Utile ma un po' veloce sul marketing.

Esteban Navarro EC Verified learner
★ 5 · June 20, 2026

Llevaba tiempo queriendo lanzar mi propio negocio pero no sabía por dónde empezar, y este curso me dio un método claro usando IA para redactar el plan de negocio y validar la idea antes de gastar dinero. Las plantillas de prompts para marketing son las que más he reutilizado desde entonces. Se nota que está pensado para gente sin experiencia técnica.

山口 菜々子 JP Verified learner
★ 5 · June 12, 2026

副業で小さなブランドを立ち上げようとしていて、何から手をつければいいか分からない状態でこの講座に出会いました。事業計画のドラフトをAIに作らせて、それを叩き台に練り直すやり方がとにかく実践的で助かりました。アイデアの検証パートも具体的で、思い込みで突っ走らずに済みそうです。マーケティングの章では、ターゲット像から訴求文まで一気に組み立てる流れが目から鱗でした。技術知識ゼロの自分でも最後までついていけたのが本当にありがたかったです。

Marcos Alves BR Verified learner
★ 4 · June 6, 2026

Validar uma ideia de negócio antes de gastar tempo nela foi o que mais me ajudou aqui. A parte de marketing com IA também rendeu bons textos para minhas redes. Senti falta de mais exemplos de plano de negócios prontos, mas no geral valeu muito.

Ricardo Pinto PT Verified learner
★ 4 · June 5, 2026

Comecei o curso meio cético, achando que seria só mais um sobre prompts genéricos, mas fui surpreendido pela parte de validação de ideias com IA, que me ajudou a repensar um projeto que eu já tinha engavetado. As aulas sobre como estruturar um plano de negócios usando ferramentas de IA são bem práticas e dá pra aplicar no mesmo dia. O único ponto fraco é que a seção de marketing digital poderia ter mais estudos de caso reais. Ainda assim, saí com um plano de ação bem mais claro do que entrei.

Jan Dąbrowski PL Verified learner
★ 5 · June 1, 2026

Kurs pokazuje krok po kroku jak wykorzystać AI do napisania biznesplanu i przetestowania pomysłu, naprawdę konkretnie i bez lania wody.

Write a review

You'll be asked to sign in after sending — your draft is saved.

Learners also took

Frequently asked

What do I need to take this course? +

Just a phone or computer with internet. No installs, no special hardware.

How do I pay? +

By card via Stripe. We don’t store card details — Stripe handles them securely.

Can I get a refund? +

Yes — full refund within 14 days, no questions asked.

How long will I have access? +

Forever. Once you purchase, the course is yours to revisit anytime.

Will I get a certificate? +

Yes. On completion you'll receive a certificate you can add to your LinkedIn profile.

Built for learners in
Tech Design Finance Marketing Healthcare Education Hospitality Manufacturing